BRAND IDENTITY -
CSQUARED ATELIER
BRAND IDENTITY -
CSQUARED ATELIER
2023
2023
Welcome to CSquared Atelier,.
Born from the desire of telling great stories and armed with a fusion of knowledge in architecture, illustration, sequential storytelling, and design., we craft a unique journey with our clients.
At CSquared Atelier, we believe in the power of visual storytelling to breathe life into brands, infusing each narrative with a unique tone and perspective, aimed to maximize the brand's identity to their fullest potential.
Join us as we craft compelling stories that transcend boundaries and elevate your brand to unparalleled heights. Your story is our canvas, and CSquared Atelier is here to paint it with the vibrant hues of creativity and innovation
Welcome to CSquared Atelier,.
Born from the desire of telling great stories and armed with a fusion of knowledge in architecture, illustration, sequential storytelling, and design., we craft a unique journey with our clients.
At CSquared Atelier, we believe in the power of visual storytelling to breathe life into brands, infusing each narrative with a unique tone and perspective, aimed to maximize the brand's identity to their fullest potential.
Join us as we craft compelling stories that transcend boundaries and elevate your brand to unparalleled heights. Your story is our canvas, and CSquared Atelier is here to paint it with the vibrant hues of creativity and innovation
BRAND PHILOSOPHY
VALUES
DEDICATION
COMMUNICATION
INCLUSIVITY
EFFORT
DEDICATION
COMMUNICATION
INCLUSIVITY
EFFORT
INTEGRITY
CRITICAL ATTITUDE
PASSION
INTEGRITY
CRITICAL ATTITUDE
PASSION
MOODBOARD
01 - THE DESIGNER'S REPUBLIC
02 - JACK KIRBY
03 - THEO BALMER
04 - SISTER CORITA KENT
01 - THE DESIGNER'S REPUBLIC
02 - JACK KIRBY
03 - THEO BALMER
04 - SISTER CORITA KENT
05 - PENTAGRAM
06 - ABDZ
07 - TOM MULLER
05 - PENTAGRAM
06 - ABDZ
07 - TOM MULLER
LOGO - INCEPTION
The logo draws inspiration from my signature, CPedro, signifying Carlos Pedro.
Delving into the roots of “Pedro,” derived from “Peter,” which relates to “Stone,” I uncovered its basic representation as a square and how this geometric form seamlessly intertwines with every facet of my work - from the sketchbook page to the grid format in illustrator - becoming a unifying symbol that embodies my creative endeavors. The logo encapsulates not just a name but a connection to the essence of craftsmanship and resilience embedded in each project undertaken.
The logo draws inspiration from my signature, CPedro, signifying Carlos Pedro.
Delving into the roots of “Pedro,” derived from “Peter,” which relates to “Stone,” I uncovered its basic representation as a square and how this geometric form seamlessly intertwines with every facet of my work - from the sketchbook page to the grid format in illustrator - becoming a unifying symbol that embodies my creative endeavors. The logo encapsulates not just a name but a connection to the essence of craftsmanship and resilience embedded in each project undertaken.
LOGO - COMPUTATION
The logo draws inspiration from my signature, CPedro, signifying Carlos Pedro.
Delving into the roots of “Pedro,” derived from “Peter,” which relates to “Stone,” I uncovered its basic representation as a square and how this geometric form seamlessly intertwines with every facet of my work - from the sketchbook page to the grid format in illustrator - becoming a unifying symbol that embodies my creative endeavors. The logo encapsulates not just a name but a connection to the essence of craftsmanship and resilience embedded in each project undertaken.
The logo draws inspiration from my signature, CPedro, signifying Carlos Pedro.
Delving into the roots of “Pedro,” derived from “Peter,” which relates to “Stone,” I uncovered its basic representation as a square and how this geometric form seamlessly intertwines with every facet of my work - from the sketchbook page to the grid format in illustrator - becoming a unifying symbol that embodies my creative endeavors. The logo encapsulates not just a name but a connection to the essence of craftsmanship and resilience embedded in each project undertaken.
TYPE AND ICONOGRAPHY
TYPE AND
ICONOGRAPHY
The logo draws inspiration from my signature, CPedro, signifying Carlos Pedro.
Delving into the roots of “Pedro,” derived from “Peter,” which relates to “Stone,” I uncovered its basic representation as a square and how this geometric form seamlessly intertwines with every facet of my work - from the sketchbook page to the grid format in illustrator - becoming a unifying symbol that embodies my creative endeavors. The logo encapsulates not just a name but a connection to the essence of craftsmanship and resilience embedded in each project undertaken.
The logo draws inspiration from my signature, CPedro, signifying Carlos Pedro.
Delving into the roots of “Pedro,” derived from “Peter,” which relates to “Stone,” I uncovered its basic representation as a square and how this geometric form seamlessly intertwines with every facet of my work - from the sketchbook page to the grid format in illustrator - becoming a unifying symbol that embodies my creative endeavors. The logo encapsulates not just a name but a connection to the essence of craftsmanship and resilience embedded in each project undertaken.
COLOR PALETTE
Boldness defines our brand, reflected in our vibrant palette.
Unyadi, Byzantium, and Dogwood Rose pulse with energy, commanding attention.
Two neutrals, Space Cadet and Timberwood, counterbalance, ensuring clarity.
This harmonious blend of daring and subtlety encapsulates our commitment to
balance and invigorating energy.
Boldness defines our brand, reflected in our vibrant palette.
Unyadi, Byzantium, and Dogwood Rose
pulse with energy, commanding attention.
Two neutrals, Space Cadet and Timberwood, counterbalance, ensuring clarity.
This harmonious blend of daring and subtlety encapsulates our commitment to balance and invigorating energy.
BRAND APPLICATIONS
Copyright © 2023 Carlos Pedro
Copyright © 2023 Carlos Pedro